BH Insights is a consumer insights research consultancy and contracting specializing in mobile and video game companies. I work with small to medium-size companies looking to get their consumer insights started or large companies that need some extra help.
Services range from consulting to hands-on research projects.
Consulting Services Include
- Consumer Insight Strategy & Process
- Evaluation and auditing of current consumer insight methodology
- Education to executive team and stakeholders on why and how consumer insights can move the business forward
- Mentorship and education of effective research in the mobile and video game industry
Hands-on Custom Research Projects
I specialize in efficient and cost-effective solutions with fast turnarounds for both qualitative and quantitative research including:
- Concept Testing
- IP Evaluation and Testing
- Gamer Satisfaction Surveys
- Genre Audience Research
- Product and Marketing Positioning Research
- Remote Playtesting & User Testing (Mobile)
Each solution is crafted to your specific goals and needs. Because I specialize in efficient and cost-effective solutions, qualitative research is mostly done using online or remote methods.
Have questions? Ready to request a proposal?